Michael DeSanto is a businessman who leads with integrity and has built a career defined by strong relationships and consistent results. On Episode 7 of The Relentless Podcast, Sam DeMaio sits down with Michael for a conversation about the principles that guide his business decisions, the importance of trust in professional relationships, and the mindset that has carried him through every stage of his career.

Michael DeSanto’s Business Principles

Michael shares the core principles that have guided his business career — from treating every person with respect to delivering on promises, no matter how small. He and Sam discuss how these principles are not just idealistic concepts but practical competitive advantages that build long-term trust and generate repeat business and referrals.

Trust as the Foundation of Business Success

Michael and Sam go deep on the role of trust in business. Whether you are a remodeler walking into someone’s home or a consultant advising a client on their business, trust is the currency that makes everything possible. Michael shares how he has earned trust throughout his career and why protecting that trust is the most important thing any professional can do.

Related Episodes

• Thomas Longo on Entrepreneurship, Integrity, and Standing Out — Relentless Podcast Episode 18
• Gary Becker on Decades of Business Wisdom and the Power of Mentorship — Episode 6
• Jay Doran on Navigating Business Challenges and the Power of Adaptability — Episode 9

About The Relentless Podcast

The Relentless Podcast is hosted by Sam DeMaio. Subscribe on YouTube to catch every new episode.

Thomas Longo brings a fresh perspective to entrepreneurship on Episode 18 of The Relentless Podcast. Sam DeMaio and Thomas sit down for a conversation that covers building a business with integrity, the power of relationships, and what it takes to stand out in a crowded market. Thomas shares real stories from his journey — the wins, the setbacks, and the lessons that shaped who he is today.

Thomas Longo’s Entrepreneurial Journey

Thomas did not follow a conventional path into business. His journey is marked by pivots, learning experiences, and a consistent drive to create value for the people around him. He shares the turning points that defined his career and the decisions that set him on the path to where he is today. Sam relates to Thomas’s story, having built his own path from nothing to running one of the top remodeling companies in the region.

The Power of Showing Up and Adding Value

Thomas and Sam discuss a theme that runs through every episode of The Relentless Podcast — the power of simply showing up and doing excellent work. In any industry, the people who consistently deliver value, build trust, and maintain their reputation are the ones who win long-term. Thomas embodies this principle, and his track record proves it.

Related Episodes

• Michael DeSanto on Business Principles, Trust, and Integrity — Relentless Podcast Episode 7
• Drew Farnese on the Grind of Entrepreneurship and Staying Hungry — Relentless Podcast Episode 13
• Built to Last with Big Dan: Why Quitting Was Never an Option — Relentless Podcast Episode 20

About The Relentless Podcast

The Relentless Podcast is hosted by Sam DeMaio. Subscribe on YouTube to catch every new episode.

In Episode 2 of The Relentless Podcast, Sam DeMaio sits down with Ernie from Pace Roofing for a conversation about what it really takes to build a roofing business that earns trust and repeat customers. Ernie shares his journey in the roofing trade — from learning the craft to running a company that homeowners rely on for one of the most critical investments they will ever make.

Building Trust in the Roofing Industry

Roofing is one of the most competitive and trust-dependent trades in the home services industry. Ernie breaks down how Pace Roofing has earned its reputation — through consistent quality, honest communication, and showing up when it matters most. Sam draws parallels to his own experience at Showcase Remodels, where trust is the foundation of every client relationship.

The Realities of Running a Trades Business

Ernie and Sam go deep on the day-to-day realities that most people never see — managing crews, dealing with weather delays, handling insurance claims, and keeping customers informed throughout the process. The conversation is a masterclass in what separates great contractors from average ones, and why operational discipline is just as important as craftsmanship.

Lessons for Every Contractor

Whether you are in roofing, remodeling, HVAC, or any other trade, the principles Ernie shares apply across the board. Show up on time, communicate clearly, do the work right the first time, and never cut corners. These fundamentals are what build businesses that last — and both Ernie and Sam are living proof.

Related Episodes

• PJ D’Auria on Heating, Cooling, and the Hustle Behind Building a Dominant HVAC Business
• Mike Liberi on Growing a Trades Business Through Leadership and Systems — Episode 11
• Nicolas Matteo and Henry from Dry Docs Restoration on Building an Emergency Services Business — Episode 8

About The Relentless Podcast

The Relentless Podcast is hosted by Sam DeMaio, CEO of Showcase Remodels. Subscribe on YouTube to catch every new episode.